poppi NYC Holiday Pop-Up Activations:

BACKGROUND 

Fly Forward was commissioned to design, produce, and launch a series of holiday brand activations to spark excitement and boost awareness around poppi’s seasonal LTO holiday flavors.

EXECUTION

• Develop a pop-up activation that captures poppi’s personality with striking festive flair and design.

• Infuse poppi pink holiday decor with twinkling Christmas trees, oversized bright ornaments, giant gift-wrapped boxes, and holiday photo ops.

• Leverage poppi’s robust social media presence to attract influencers and consumers, inviting them to create fun holiday content and experience the limited seasonal flavors Cranberry Fizz and Ginger Fizz.

RESULTS

• Fly Forward has executed poppi’s holiday activation for three consecutive years: 2023, 2024 and 2025

• NYC Locations: Meatpacking District, Flatiron District, and Grand Central Station.